Mining recent engagements for insights: Informing Wellington's 2023 Long Term Plan ~ Wellington City Council

Mining recent engagements for insights: Informing Wellington's 2023 Long Term Plan ~ Wellington City Council

Wellington City Council existing public engagement results for insights re-interpreted to inform planning for the 2023 Long Term Plan. Understanding the value in the information collected over successive years and wanting to ensure the best use is made of their resources, they asked Global Research to reconsider existing data, and repurpose it to tell a story about what the community thinks and feels about priorities, challenges, and opportunities for the city.

Cycleways Survey ~ Christchurch City Council

Cycleways Survey ~ Christchurch City Council

In 2020, The Christchurch City Council wanted to track how the developing cycleway network was perceived by both users and residents living on cycleway routes. To find out how people experience the newly constructed cycleways, CCC commissioned Global Research to repeat and build on a survey they conducted in 2018 which examined cycleway perceptions.

Examining reactions to new cycleways feeds into a broader set of Christchurch City Council aims to provide safe, convenient, comfortable, and attractive options for city travel.

Customer Experience Surveys ~ Hanmer Springs Thermal Pools and Spa

Customer Experience Surveys ~ Hanmer Springs Thermal Pools and Spa

Hanmer Springs thermal pools has proven a popular destination for those seeking rest and recreation for over 150 years. The Hanmer Springs Thermal Pools and Spa marketing team aims to understand the attitudes and preferences of its visitors and regularly surveys pool guests as part of a dedicated strategy to provide a top-class customer experience.

Tracking guest satisfaction ~ Patterson Hospitality Group

Tracking guest satisfaction ~ Patterson Hospitality Group

The Patterson and Ward families have a long history of dedication to guest satisfaction, including for over 50 years at Christchurch’s Commodore Hotel. In the last seven years their hotel ownership has expanded to include the Hotel Montreal (Christchurch) and the Queenstown Park Boutique Hotel. Global Research has been privileged to partner with them for over 10 years to inform their guest satisfaction and other business decisions with ongoing and one-off pieces of research.

Imagine Peninsula 2040 ~ Cochrane Research Solutions and Mornington Peninsula

Imagine Peninsula 2040 ~ Cochrane Research Solutions and Mornington Peninsula

Global Research was contracted to work in partnership with Melbourne-based research company, Cochrane Research Solutions to code and analyse a large amount of data for Mornington Peninsula Shire in the Australian state of Victoria. The project was a visioning exercise to ascertain people’s values and hopes for their communities to the year 2040. It elicited over 2,500 responses.

Perceptions Study ~ Christchurch and Canterbury Tourism

Perceptions Study ~ Christchurch and Canterbury Tourism

In 2017, against the backdrop of reduced tourist numbers to Christchurch following the 2010/2011 earthquakes, the region’s Regional Tourism Organisation (RTO) sought to assess the opinions of North Island residents on the city as a domestic tourism destination. They wanted to see what perceptions people have about Christchurch, their reasons for visiting/not visiting, and what might draw more visitors.

Consumer Home Performance Preferences – Perceptions From Industry Experts ~ BRANZ

Consumer Home Performance Preferences – Perceptions From Industry Experts ~ BRANZ

BRANZ (Building Research Association New Zealand) wanted to gain a deeper understanding of what was driving consumer decision making while buying or building a home, specifically with regards to building performance. The aim of the project was to examine how building performance of new and existing houses might be improved, and what barriers are operating to the improvement of building performance generally.  

Brand awareness analysis ~ Médecins Sans Frontières

Brand awareness analysis ~ Médecins Sans Frontières

Medicins Sans Frontieres (MSF), also known as Doctors Without Borders, is an international charity dedicated to humanitarian work in conflict zones and countries affected by endemic disease. Global Research was contracted to establish New Zealander’s awareness and knowledge of the Medecins Sans Frontiers brand, and to conduct a comparison following a nationwide advertising campaign to establish how brand recognition was affected.

Understanding how Christchurch people value and treat their waterways ~ CCC Waterways

Understanding how Christchurch people value and treat their waterways ~ CCC Waterways

With a view to improve waterways quality, the Christchurch City Council (CCC) engaged Global Research to investigate Christchurch citizens’ attitudes and behaviours regarding waterways; how they value them; assess their quality; treat them; and, the actions they are prepared to take to improve them

Working in Partnership ~ Cochrane Research Solutions

Working in Partnership ~ Cochrane Research Solutions

Councils and government organisations are often under intense time pressure to complete community engagement projects, present the findings, and make decisions that can have a huge impact on their communities.

Earlier this year, an Australian local council ran into this problem, and Global Research teamed up with Melbourne-based research company, Cochrane Research, to help get things done.