Brand awareness analysis ~ Médecins Sans Frontières

Brand awareness analysis ~ Médecins Sans Frontières

Medicins Sans Frontieres (MSF), also known as Doctors Without Borders, is an international charity dedicated to humanitarian work in conflict zones and countries affected by endemic disease. Global Research was contracted to establish New Zealander’s awareness and knowledge of the Medecins Sans Frontiers brand, and to conduct a comparison following a nationwide advertising campaign to establish how brand recognition was affected.

Understanding how Christchurch people value and treat their waterways ~ CCC Waterways

Understanding how Christchurch people value and treat their waterways ~ CCC Waterways

With a view to improve waterways quality, the Christchurch City Council (CCC) engaged Global Research to investigate Christchurch citizens’ attitudes and behaviours regarding waterways; how they value them; assess their quality; treat them; and, the actions they are prepared to take to improve them

Finding out what Lincoln University students want ~ Lincoln University Student Experience

Finding out what Lincoln University students want ~ Lincoln University Student Experience

Lincoln University sought to gain an in-depth understanding of current perceptions and future preferences for Lincoln University student experience. The research was important as the institution strives to ensure it provides a continually improved campus and experience for its students.   

Five partners collaborate for New Zealand’s land based future ~ Lincoln Hub Plan Preparation

Five partners collaborate for New Zealand’s land based future ~ Lincoln Hub Plan Preparation

In 2013 the five Lincoln Hub Partners embarked on an ambitious plan to bring their organisations closer together to deliver greater land based sector returns for New Zealand. New Zealand’s economic, social and environmental future is dependent on this improvement as this sector currently returns 30% of GDP and the New Zealand Government’s aim is to increase this to 40% by 2025. GDP growth will not be cost-free however, as the sector is based on the use of natural resources; the aim is to increase productivity and economic returns, while at the same time reducing environmental impacts.

The Lincoln Hub aims to deliver its collaboration physically, scientifically and operationally at Lincoln in Canterbury New Zealand.

SAY Now Programme Evaluation ~ Sport Canterbury

SAY Now Programme Evaluation ~ Sport Canterbury

Sport Assisting Youth Now (SAY Now) is a collaborative education awareness approach to reducing alcohol-related harm through sports clubs. SAY Now provides a forum for bringing together sporting role models and key stakeholders (e.g. health professionals, NZ Police, local government, Accident Compensation Corporation) to raise awareness of alcohol-related harm with young people in sport settings.

Preparation of business case to New Zealand Government ~ Lincoln University

Preparation of business case to New Zealand Government ~ Lincoln University

Lincoln University was significantly impacted by Canterbury’s 2010 - 2011 earthquakes, with damage to its two largest science buildings resulting in 40% of its academic floor space being deemed permanently unusable.

In order to secure financial assistance for replacement facilities from the New Zealand Government, the University was requested to prepare a New Zealand Treasury Better Business Case.

Oslo plans for quality human experiences in public spaces ~ Gehl Architect’s Public Space Public Life survey

Oslo plans for quality human experiences in public spaces ~ Gehl Architect’s Public Space Public Life survey

Oslo’s population is projected to grow by 30% over the next 15 years from its current 600,000 to around 800,000. With this growth comes development opportunities as well as some challenges. As Oslo grows its goals are to increase activity, urban life and safety perceptions and ultimately improve cultural activity and business returns.

Christchurch's Central Recovery Plan Liveable City Chapter ~ Canterbury Earthquake Recovery Authority(CERA)

Christchurch's Central Recovery Plan Liveable City Chapter ~ Canterbury Earthquake Recovery Authority(CERA)

In 2014 CERA developed a draft residential chapter titled A Liveable City to add to the Christchurch Central Recovery Plan. The draft chapter proposed some changes to the Christchurch City Plan (the District Plan). Global Research was contracted to develop a questioning approach which efficiently and effectively measured stakeholders’ and citizens’ opinions on the draft chapter and to also complete the collation, synthesis, analysis and reporting on all received comments.

Highly ranked Christchurch hotel knows its guests ~ Commodore Airport Hotel

Highly ranked Christchurch hotel knows its guests ~ Commodore Airport Hotel

The Commodore Airport Hotel is one of Christchurch’s finest. The recent opening of its new wing and ongoing popularity are testament to it continually aspiring to be the best and achieving that aspiration.

Hotel management saw the need to refresh how it was measuring guest satisfaction with its facilities and services. Its aim was to find out from those who matter most, their guests: what is being done well; what can be improved; and to pick up ideas for doing things better. It also wanted to learn as much as possible from the comments offered by guests through social media, such as TripAdvisor.

Devastated city’s land rezoned following citizen comment ~ Land Use Recovery Plan for Greater Christchurch

Devastated city’s land rezoned following citizen comment ~ Land Use Recovery Plan for Greater Christchurch

Christchurch was devastated by earthquakes in 2011. This significantly disrupted residential and business land supply, as some land could no longer be lived or worked on.

The Environment Canterbury Regional Council (ECAN) & Partners were tasked with putting land use policies and rules in place to assist rebuilding and recovery of communities (including housing and businesses).

Broad engagement with the community was desired to identify interests and issues to inform the Land Use Recovery Plan (LURP).

Outdoor recreation visitors have their say ~ National Visitor Survey 2004, 2005, 2006

Outdoor recreation visitors have their say ~ National Visitor Survey 2004, 2005, 2006

New Zealand’s Department of Conservation (DOC) wanted to measure visitor satisfaction with recreation track quality and perceptions of visitor crowding across a representative sample of its 2050 easily accessible through to remote tracks. It also wanted to find out general demographic information about its visitors. In 2004, 2005 and 2006 it engaged GR (then Leisure Matters) to design and manage this research. A representative range of around 500 DOC sites were surveyed over three years.

Turning information into insight